email SpinaSpina's resumeGo Home







Social Media and User Reviews What did Walmart do
when it needed to best integrate social media and consumer feedback into it's online prescence? Read about it.

Mobile Savings Alerts How did Walmart use mobile as a
marketing in the 2007 Holiday season? Read about it.


Riccardo Spina is an internet brand strategist, marketer and adviser working in print, digital and new media across entertainment, retail and consumer design. He uses process excellence to establish and lead long-term operational goals and brand strategies bringing a unique blend of creative leadership and business acumen to every endeavor.
download resume

View an interactive display of Riccardo Spina's work using TiltViewer
view the work here




Jim Mingin
“Riccardo and I worked side-by-side during his tenure at CNET within the Creative Group and also the Marketing Department. This continued after he moved over to NBCi/Snap.com. I thoroughly enjoyed our working relationship for Riccardo is smart, talented, a fantastic manager and motivator. He is an asset to any creative team.”
Hugh Broder
“Riccardo worked for me as Director of New Media while I was at Wal-Mart. As the "bridge" between technology application and marketing he brought a deep understanding of both disciplines to his work. He has a passion for figuring out how new technologies might enable more personalization and relationship-building and enable more peer validation-driven marketing."

Riccardo Spina © 2009