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Walmart | 180 Million Shoppers
How do you leverage the foot traffic that comes to both your online and offline store during peak seasons? We created an integrated marketing campaign that spanned TV, radio in-store and online which was executed over a two month period driving millions of visits and lifting sales over competitors.
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Updating Walmart.com
Wal-Mart chose to take a fresh look at the digital channel with a redesign of their e-commerce site in 2005. Launching in 2006 the new site incorporated more brick-and-mortar features like localized inventory checking, direct free shipping to a local store and customer reviews
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